Commercial entities can use various ways to identify their products and services, to market them and to increase their recognition in the eyes of consumers. To this end, trademarks and service marks can be earned and registered, which the company can use to promote its brand. The legal protection regime allows the use of these objects for the company's own needs, and provides protections against possible infringement.
Until a company registers a trademark through Rospatent, it will not be able to successfully assert any claims against competitors who would use a similar object to label their products. From the moment of registration and the issuance of a certificate of protection, a regime of legal protection and a set of exclusive rights will arise, which will allow:
The certificate is issued for 10 years, and the company can extend this term an unlimited number of times.
The legal protection regime can be established not only within one country, but also internationally. For this purpose, it is possible to obtain a registration certificate in individual foreign countries, or to take advantage of the Madrid system - with a single application it is possible to obtain protection in several countries at once.
The legislation of the Russian Federation and international acts stipulate the following rules for the use of a trademark:
The company is obliged to start using the trademark within 3 years after registration. Violation of this legal requirement may lead to the compulsory cancellation of the protection regime if such a demand is made by any interested person.
Trademarks belong to the objects of commercial property, so any options for the transfer of rights can only be carried out on a reimbursable basis. Exclusive rights have a specific value, which is reflected in the accounting and tax reports. The following rules apply to the disposal of exclusive rights:
If the company does not plan to use the trademark in future activities, the sale option would be the best option. The amount and form of remuneration can be determined by the parties themselves, or by contacting an independent appraiser.
The option with registration of licenses gives significantly more opportunities for the company, as it preserves the exclusive right to the trademark. Depending on the intentions of the right holder, the following methods of temporary transfer of rights to the designation are allowed:
Gratuitous transfer or donation of trademark rights is not allowed. Such agreements will not be registered with the Russian PTO, and an attempt to hide the donation under other types of transactions will result in claims and fines from the tax authorities.
Use of the trademark by others may only be made with the permission of the right holder. Any violation of exclusive rights will be punishable under the norms of the Civil Code of the Russian Federation, the CAO RF or the Criminal Code of the Russian Federation. Let's highlight the most common types of violations, which the right holder may face:
Detection of violations may occur as a result of independent actions of right holders, or by applying to law enforcement agencies or other authorized agencies.
The owner of a national or international trademark certificate has the following powers to protect exclusive rights:
In any variant of liability the right holder can demand compulsory confiscation of counterfeit products, a ban on the production and sale of such goods. When appealing to the court, it is possible to recover actual losses or to obtain punitive compensation. The amount of compensation is determined in the range from 50 thousand rubles to 5 million rubles, or in double the value of counterfeit products or the evaluation of the exclusive right.
Our company offers a full range of services to protect the interests of trademark owners. We will provide protection in the following areas:
With the help of our specialists, you will be able to bring the offenders to justice and recover the maximum possible amount of damages and compensation. You can find out more about all the conditions of cooperation at the consultation, which you can get by phone or through the feedback form.